OUR BUSINESS MODEL

Our business model is built on four strong business areas that together create a strong and diversified business. The basis of our success is a combination of physical stores, e-commerce, brands and retail sales.

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PHYSICAL STORES

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By having a presence in strategic locations, we can offer a unique and personal customer experience. Our stores act as hubs to meet customers needs and give them the opportunity to discover our wide range of products. We focus on creating attractive store environments, training our employees and offering outstanding customer service.

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Online shopping

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Our e-commerce platform offers a convenient, secure and easily accessible shopping experience to a wide target group. E-commerce also allows us to collect data and analyze purchasing behavior to improve our marketing and customer experience.

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OUR BRANDS

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In addition to our own brands, we have established strong relationships and exclusivity agreements with well known and reliable brands in the e-cigarette industry. We work closely with our brand partners to ensure we always have the latest products and innovations available to our customers.

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B2B / RETAIL

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Distributing our products through retail channels allows us to reach new segments and geographic areas that we might not have been able to reach on our own. We actively work with our retail partners to ensure that our products are displayed in an attractive way and that our brands get the attention they deserve.