Privacy Policy

We work to ensure a high level of data protection that safeguards your privacy when using our website. This privacy policy therefore explains how your personal data is processed and protected, your rights and how you can assert them. We strive for you to feel secure in our processing of your personal data. If you have any questions, please contact us. You can find our contact details at the bottom of this page.

Who is responsible for the personal data we collect?

Harm Reduction Group AB, org. No. 556890-8486, c/o Mcon AB, Södra larmgatan 4, 411 16 Gothenburg, Sweden, is the personal data controller for the personal data you provide to us through purchases and other contact with us and is responsible for processing these.

Where is your personal data stored?

We aim for your personal data to be processed as much as possible within the European Economic Area (EEA) and all our own IT systems, but may also be transferred and processed in a country outside the EEA (so-called "third country"). Such transfer only takes place to recipient countries with an adequate level of protection and in accordance with current legislation. If transfer takes place to a partner for a service in the US, this only happens to companies covered by the so-called "Privacy Shield", which is an agreement on the protection of personal data between the EU and the US.

What kind of personal data do we collect?

We collect personal data that you send to us when you place orders on our website, sign up for our newsletter or participate in any competitions. The personal data you send to us may include, for example, contact information, date of birth and payment information. We may also collect certain personal data from external partners such as address information from public registers and information about creditworthiness from credit rating agencies, banks or credit reporting companies.

How do we use your personal data?

We may use your personal data for the following purposes:

When processing orders and returns in our webshop
For SMS notifications about delivery status
In case of contacts regarding any problems with your delivery
In correspondence about questions and other information
When sending out offers in the form of newsletters, always with instructions on how you can unsubscribe from further mailings
When analyzing purchase patterns to provide relevant offers and information
When confirming the legal minimum age to shop online
When announcing winners in competitions that we arrange
In case of sending surveys to improve our services and offers.
For work that prevents abuse or other inappropriate use of our website
We save your data for as long as it is necessary to fulfill the above purposes or as long as we are obliged to do so by law. Your personal data will then be deleted.

What are your rights?

You have the right to request information about the personal data we hold about you at any time. If your data is incorrect, incomplete or irrelevant, you can request to have it corrected or deleted. We cannot delete your data when there is a statutory storage requirement, such as accounting rules, or when there are other legitimate reasons why the data must be saved, such as unpaid invoices. You can withdraw your consent to let us use the data for marketing at any time by unsubscribing from our newsletter. You can also contact us by sending a letter, e-mail or calling. See contact details below.

Who can we share your personal data with?

In order for us to be able to offer the aforementioned services and our commitments to you as a customer, we share your personal data with companies that are so-called personal data processors for us. Personal data processors process the information on our behalf and according to our instructions and help us with IT services, payment services, transport and marketing. This is done only for purposes for which we have collected the information and only to companies that can provide sufficient guarantees regarding the security and confidentiality of personal data.

We never pass on, sell or exchange your personal data for marketing purposes to third parties.

How do we protect your personal data?

In order to prevent your personal data sent to our website from being read by outsiders, all such information is encrypted and sent via a secure connection.


A cookie is a small text file that a website saves on the visitor's computer. Cookies are used on many websites to give a visitor access to various functions. The information in a cookie can also be used to track a user's browsing on websites that use the same cookie.

Do I have to allow cookies?

This website uses cookies for functionality critical to shopping in the store. If you block cookies, you cannot shop in the store either. Without cookies, however, you can still view pages and articles in the store, but some functions may behave unexpectedly.

If you want to shop in the store but do not want any cookies to be saved on your computer when you close your browser, you can visit the page in private mode. This mode is called different things depending on your browser: "Incognito window" (Chrome), "Private window" (Firefox), or "InPrivate window" (Microsoft Edge). All cookies set during the visit in private mode are then deleted from your computer when you close your browser.

How do we use cookies?

This website uses cookies to manage items in the shopping cart, login to "my pages" and for certain functions that should only be displayed once per visitor. If you close your browser and later return to the store, your settings and items in the shopping cart are saved using cookies. We also use cookies to be able to adapt and make information and marketing as relevant as possible to you.

The information about logging in to "my pages" is stored in a so-called session cookie and is therefore deleted when you close your browser. Our other cookies do not store information to identify you.

We also use cookies as a basis for statistics, for example to see which articles the same visitor looks at in order to offer automatic product recommendations.

Third party cookies

We use Google Analytics and AdWords which also set cookies, this to get a picture of how our visitors use the website. These cookies also do not contain identifying information about who you as the visitor are.

Personal data controller

Harm Reduction Group AB
Organization number: 556890-8486
c/o Mcon AB, Södra larmgatan 4
411 16 Gothenburg, Sweden

Phone: +47 938 00 894

This privacy policy is last updated: 01.08.2023.